Shenzhen DJI Sciences and Technologies Ltd. more popularly known as its trade name DJI, which stands for Da-Jiang Innovations, is a Chinese technology company headquartered in Shenzhen, Guangdong, with manufacturing facilities throughout the world. DJI manufactures commercial unmanned aerial vehicles (drones) for aerial photography and videography. It also designs and manufactures camera gimbals, action cameras, camera stabilizers, flight platforms, propulsion systems, and flight control systems.
DJI accounts for around 70% of the world's consumer drone market as of March 2020, with no other company accounting for more than 5%. Its camera drone technology is widely used in the music, television and film industries.